Expected to be released in March this year, YouTube has plans to release a new music streaming service. The possibilities are interesting if they succeed in overcoming a number of hurdles.
YouTube plans to release “Remix”
Launching into the streaming mix, YouTube is the latest to be offering a streaming service. Reportedly set for a March release, the new paid music subscription service, potentially under the name “Remix”, would rival the long-standing and established existing Spotify and Apple Music. Remix is expected to feature on-demand music streaming alongside a video clip element borrowed from YouTube.
Predicted to be a combination of the existing YouTube Red (2016) and Google Play Music, Remix has a lot resting on its shoulders after recent pressure from record executives pushing YouTube to find and provide more revenue opportunities. After already nailing down a partnership with Warner Music Group, deals with Sony Music Entertainment and Universal Music Group may be just around the corner.
Entering an already competitive and crowded marketplace in the midst of Spotify, Apple Music, Tidal, Deezer and Amazon’s Music Unlimited, the new Remix will have a lot to contend with.